Making of The Art Of BMW Individual

Storz & Escherich – BMW released a new BMW Individual selection that allows one to express their very own personality by designing their automobile with genuine exclusivity.

Specter Berlins‘ signature artistic directing approach is unmistakable in these visonary advertisements.

Each model represents an individual and unique take on the top-performing sport activity vehicles by the German car manufacturer. It seemed only natural to connect the luxury cars to the elements fire, liquid and ice.

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Director: Specter Berlin
DOP: Pascal Remond
Edit: Johannes Hubrich & Cornelis Harder
Grading: Jan Schoeningh
Music: Philippe Glandien
Client: BMW M GmbH
Postproduction: Storz & Escherich
CD: Stefan Stöckle
DOP: Pascal Remond
Edit: J. Hubrich / C. Harder
Grading: Jan Schöningh
Music: Philippe Glandien
Year: 2017 / 2018
Work: Concept, Postproduction, Editing, Colorgrading, Compositing, 3D Animation, 3D Modeling, Motiongraphics, Tracking, Sounddesign Line Producer